Off The Wall
Our brief was to create an identity for a unique range of hand-painted folding chairs which double as hanging art. The chair’s modular shape and stackability inspired the logo, with the typography snugly contained in a block. The bold, angular logotype in oxblood red contrasts the whimsical brushstrokes of the artwork — just as these chairs playfully blur the line between form and function.
Our photoshoot and website beautifully capture this menagerie of furniture-folk and proudly introduce them to the world.
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